Missouri Press Association
Serving Missouri Newspapers Since 1867
To all MPA members:
Here’s an exciting opportunity for you that will surely please your local advertisers. You can sell sponsorship ads that will run on the same page, or on the facing page, of Missouri Press' upcoming weekly series, “100 Years on Route 66 in 52 Weeks.”
New content will be available for you to publish every week in 2026.
This is perfect for those many advertisers who only want to run an ad when you have a special section or a special page. This is a special page that runs all year!
If you prefer, you can even sell a monthly appearance to four different advertisers.
See this sample page layout of one of the first features that will be available for you to publish beginning the week of Jan. 5, 2026. The position at the bottom right corner of the piece is where you can drop in your local ad, to replace the Missouri Press ad that is in the sample at right.
Have a sponsor lined up? Missouri Press also has versions of each feature available with the bottom right corner blanked out to make it easy for you to feature your local advertiser.
After the bottom right corner spot is sold, don’t stop there! Sell ads for the facing page. Include a web ad with the print buy. Run a Route 66 contest. Ask locals for their most memorable Route 66 experience, and share them with your readers. Or try another idea you might have that would tie in well with these features Missouri Press is providing.
Please remember, every time you use something from the series, be sure to use the two sponsorship ads, positioned as shown in the sample – the Missouri Division of Tourism and Missouri State Parks. Their sponsorships are paying for us to make this content available to Missouri Press members.
To access the Route 66 content throughout 2026 go to https://bit.ly/MoPressRoute66.
Please let me know if you have questions.
Good luck, and happy selling!
Ted Lawrence
Director of Advertising, Missouri Press Service
tlawrence@mopress.com
